Magazine,Product Catalogue
Pure Cycling
With the aim of inviting readers to explore the experiences of Canyon cyclists and conveying a vivid impression of the passion for this sport, the magazine “Pure Cycling” documents a ride with mountain bikers Fabio Schäfer and Jannik Hammes through the US state of Utah. The minimalistic design philosophy of the company was translated into a compact format, a streamlined layout and progressive typography. Since the product catalogue contains the technical data for the 2016 bikes in the form of an insert, it can also serve as a practical resource for use at trade shows and events.
크레딧
-
Production:Matthias Karpf
-
Design:KMS TEAM, Munich
-
Managing Director:Patrick Märki
-
Managing Partner:Knut Maierhofer
-
Client:Canyon Bicycles GmbH, Koblenz
-
Project Management:Kathrin Bach
-
Design Direction:Jessica Krier
-
Graphic Design:Aurelian Hallhuber
-
Pre-Press:Angela Keesman