Brand Design

Eatrix

Eatrix is a pioneering Ukrainian delivery service for dark kitchens whose key feature is a 30-minute delivery time. The brand design was entirely launched with the objective to convey a new, futuristic and bold brand experience. The brand design focuses primarily on the impact of the two major colours to deliver its futuristic brand message. Inspired by space, black was chosen as the main colour, while the bright green colour accents are intended to evoke the image of humanoid aliens. The logo picks up on the topic of food delivery and, at the same time, hints at the speed of the service as a unique selling proposition.

Red Dot