Client: Vorwerk SE & Co. KG, Wuppertal, Germany
Amprion Annual Report 2017
Amprion is a transmission system operator in Europe. Its 2017 annual report was published together with a redesigned magazine. The title “Lebensadern” (Lifelines) refers to power lines, presented in a figurative sense as the lifelines of the national economy. The first edition after a design relaunch is dedicated to the responsibility of the company at a time when energy policy is reversing. The colour palette, featuring purple, blue and pink tones, highlights, especially through the colour progression, the optimistic nature of the magazine. A clear, reduced design ensures good legibility in the financial chapter.
Credits
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Client:Amprion GmbH, Dortmund, Germany
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Design:3st kommunikation GmbH, Mainz, Germany
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Creative Direction:Florian Heine
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Art Direction:Marie-Niamh Dowling