Client: Salzgitter AG, Salzgitter, Germany
Amprion Annual Report 2017
Amprion is a transmission system operator in Europe. Its 2017 annual report was published together with a redesigned magazine. The title “Lebensadern” (Lifelines) refers to power lines, presented in a figurative sense as the lifelines of the national economy. The first edition after a design relaunch is dedicated to the responsibility of the company at a time when energy policy is reversing. The colour palette, featuring purple, blue and pink tones, highlights, especially through the colour progression, the optimistic nature of the magazine. A clear, reduced design ensures good legibility in the financial chapter.
Credits
-
Client:Amprion GmbH, Dortmund, Germany
-
Design:3st kommunikation GmbH, Mainz, Germany
-
Creative Direction:Florian Heine
-
Art Direction:Marie-Niamh Dowling