Smart Shaver

Squad Razor

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The Squad Razor features sensors that record the shaving process, while its base measures environmental data. Patterns are recognised and interpreted in combination with an app and an AI-supported database. With the aid of user data collected by volunteers in real time, the shaving cartridges are upgraded on a continuous basis and shared with the Squad Razor community. The shaver’s clear black-and-white colour scheme is visually coordinated with its base and app.

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The concept behind this networked device successfully utilises new technologies to improve product quality. Consumers are involved in the process for a mutually beneficial result.

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