Personal Care and Beauty
Sustainable package for a magazine
Vogue Scandinavia
With this packaging for fashion magazine Vogue Scandinavia, the conventional plastic wrapping has been replaced with a sustainable solution in renewable material. The sturdy corrugated package meets the magazine’s requirements with its look and feel and features while fulfilling its protective function. It has been graphically designed as a second cover, thus making the content of the shipment immediately recognisable and offering a surprising unboxing experience.
Statement by the Jury
With this type of packaging, Vogue Scandinavia is championing innovation and sustainability. The envelope also convincingly meets the magazine’s standards in terms of aesthetics and haptics.
Credits
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Manufacturer:Stora Enso Packaging Solutions, Jönköping, Sweden
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In-house design:Anna Kjellberg, Daniel Axelsson
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Design:Ateljé Altmann, Christian Altmann, Stockholm, Sweden