The K3806 mobile broadband stick has exchangeable caps that users can configure according to personal taste. Through an online platform, various colours and graphics may be selected. Moreover, users can upload personal photos which are then printed on the housing shell. The product thus succeeds in departing from the uniform appearance of a mass product.
Statement by the Jury
This broadband stick has a reduced design that accommodates individual preferences when it comes to choosing different caps.
Credits
Manufacturer:
Vodafone Group Services GmbH, Germany
In-house design:
Vodafone Group Services GmbH, Daniel Schubert, Lieke Ypma, Mirko Kiesel, Germany
Design:
nr21 DESIGN GmbH (Niklas Galler, Felix Binder, Max Koriath, Rudi Moosmeier), Germany
