The Rado True Square Tej Chauhan watch was inspired by the futuristic visions of pop culture. Its distinctive features include flowing shapes, the strong yellow colour with matt texture and the use of innovative high-tech ceramics. To create a “near future” style, Rado collaborated with industrial designer, Tej Chauhan, who reinterpreted the Rado True Square, the first square watch made of solid high-tech ceramic.
Statement by the Jury
The Rado True Square Tej Chauhan remarkably combines traditional Swiss watchmaking with an innovative, neo-futuristic design language.
