Beats Tempo

Tempo is a training platform for retail employees to learn about Powerbeats Pro and Solo Pro, which are headphones by the Beats audio brand equipped with extended features for iOS devices. From meticulously rendered 3D models, to custom motion graphics and an immersive narrative, the platform simulates the experience of holding and using the headphones without relying on the physical devices themselves. With more than 60 minutes of interactive 3D learning modules, employees get an opportunity to play with the new form factors and controls. To articulate certain product features, lifestyle narratives were created with over 15 minutes of scripted live action content.