Zero Car

The entire car sharing process is managed through a mobile app, which also replaces physical car keys to facilitate easy booking and picking up of the car. When you unlock the vehicle, your information stored in the Zero Car cloud is downloaded onto the vehicle display, along with your personalised settings, entertainment and recommendations, ensuring a consistent and convenient experience each time. Returning the car is also easy – a button on the vehicle display allows you to instantly end the ride and pay for the distance travelled and electricity used. Red Dot Award: Design Concept | Concept | Interaction