The visual appearance of this Swiss architecture studio is in line with both the corporate values and the owners’ high demands on design and structural engineering. Creativity, style and a sense for the extraordinary are placed centre stage. Walter Gropius’ quote that “designing means: dancing in shackles” inspired the corporate identity: architecture as dance of dimensions, confined only by physical laws and the requests of the client. The signet is formally flexible and brings dynamics to the design. It serves as a link between the spatial experience of the architecture and the two dimensional graphic design. Thus, the corporate design appeals just as versatile as the architecture itself.