Red Dot Gala at the Berlin Konzerthaus
Red Dot Award: Brands & Communication Design 2023
Lidl, part of the Neckarsulm-based Schwarz Group, is one of the leading food retailers in Germany and Europe. The in-house branding and packaging team is responsible for the printable elements of the packaging used for its private label brands sold in Germany (in 3,250 outlets). The team also works to ensure that the private label brands have a uniform image and that the quality of the packaging design remains high throughout the entire life cycle.
Red Dot about Lidl Dienstleistung GmbH & Co. KG – Team Branding and Packaging (BAP)
Simplicity and a process-oriented approach guide our daily actions.
Lidl Dienstleistung GmbH & Co. KG – Team Branding and Packaging (BAP)
