Acer — Make your green mark.

Acer believes that sustainability is a global endeavour which requires everyone to pull together to make a real difference. With a focus on energy, product design, packaging design, production, logistics and recycling, Acer is urging everyone to join forces to reduce harmful impacts on the environment and save valuable resources by transitioning towards a circular economy. Acer is a member of the RE100 renewable energy initiative, has been recognised for its ESG (Environmental Social Governance) efforts and won numerous industry accolades. The company is listed in major global sustainability indices, including the DJSI Emerging Markets Index, the MSCI ESG Leaders Indexes with an AAA rating, and the FTSE4Good Emerging Index.

Interview with Acer

Red Dot: Why did you become a designer?
Acer: To create the very best in design and deliver influence to people and our planet.

To what extent do you think new technologies are changing design?
Technology can help visualise the final design, filtering out what is possible and what is not. It can shorten the design process, possibly avoiding unnecessary costs. However, innovation is fundamentally human.

How would you define good communication design?
Good communication design breaks down barriers between people and technology.

What intention do you pursue with your award-winning work?
Minor changes may seem insignificant, but the difference will be magnified on a global scale.