Winning is the beginning
The Red Dot Award: Brands & Communication Design is one of the most renowned competitions in the creative industry. Its distinctions stand for outstanding design quality and emphasise the innovative strength and creativity behind the award-winning projects.
Winning a distinction supports your market position and gives you international visibility, because the award-winning projects are presented globally – from exhibitions at the Red Dot Design Museum to publications such as the International Yearbook Brands & Communication Design and presentation on digital channels.
Participation in the competition also gives you access to a global creative network and creates a variety of opportunities for exchange, inspiration and new contacts.
The Red Dot Award is therefore much more than just a prize – it is an investment in the future and a strong signal of success and creativity.
Winner label
The Red Dot Label stands for excellence and the highest design standards and is reserved exclusively for the winners of the competition. It enables a clear distinction to be made between other market players and serves as a valuable tool for profiling your portfolio. At the same time, it has a motivating effect on the entire team, as it honours the quality and creativity of the work.
Companies and brands benefit from the increased perception of their innovative strength as well as from the label’s trust-building effect on their target groups. As a sustainable seal of quality, the Red Dot Label also contributes to the long-term strengthening and positioning of brands.
Presentation online
The digital stages of the Red Dot Award offer unique visibility. The Winner Profiles, for example, showcase the creative visions and design strengths of the designers. In short interviews, they talk about their communication strategies as well as the current and future challenges of the industry. In addition, there is a comprehensive overview of previous successes in the Red Dot Design Award.
In addition, award-winning projects are published in the Winners Section, with over 34,000 entries the world’s largest online archive for contemporary design. The presentation makes your creative excellence accessible to an international audience.
Red Dot events as a networking platform
The extraordinary events of the Red Dot Award: Brands & Communication Design bring together the international communication design scene. The Red Dot Gala at the Konzerthaus Berlin is the glamorous highlight of the competition year, where the winners of the Red Dot: Best of the Best, the Red Dot: Grand Prix and the Red Dot: Junior Prize are honoured. The subsequent “Designers’ Night” offers an exclusive opportunity to expand your network with industry peers, experts and media representatives, while celebrating your success into the early hours of the morning with selected food and drinks in a relaxed club atmosphere.
Exhibitions
The award-winning creative works are presented in exhibitions worldwide. Every winter, the Museum of Communication in Berlin presents the studio exhibition “Best Brands & Communication Design – Red Dot Winners Selection”, which displays the best communication design projects of the year.
Every spring, the Red Dot Design Museum Essen, one of the leading design museums worldwide, exhibits all the winning projects of the Red Dot Award: Brands & Communication Design on an area of over 4,000 square metres. The museum attracts thousands of visitors every year who are interested in innovative developments in product and communication design.
International Yearbook Brands & Communication Design
The International Yearbook Brands & Communication Design honours the award-winning projects and serves as an inspiring highlight for showrooms, conferences and communication with partners. It is a powerful medium for making creative excellence visible in the long term.