Mechanisms of Evolution
Corporate Film
Welcome to a Wireless World – Logitech POWERED
Designed as a cinematic counterpart to the product slogan “No matter what your world looks like, we can help transform it into a wireless one”, this corporate film shows the wireless charging devices of the Logitech Powered product range in a variety of flamboyant interiors. The field of view is always the same with the product as the focal point. Only the room and the hand which places the smartphone on the charging station and picks it up again change. The eccentricity of the interior reveals the variety of people who use the product and, at the same time, gives the film a touch of humour.
参与人士
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Client:Logitech, Lausanne, Switzerland
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Design:Logitech Creative Team America, Newark, CA, USA
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