Axxis Rotary Toothbrush

Habitually, most people use a brisk side-to-side scrubbing motion when brushing their teeth. This is not only less effective at removing plaque between teeth and gums, but may also contribute to enamel abrasion and wear, as well as causing receding gum lines over time. And with most electric toothbrushes on the market today, they either employ a similar micro-scrubbing or sonic rotational motion which can still lead to the same problems. Axxis's cylindrical brush head spins along a longitudinal axis, effectively cleaning teeth and gums by flicking away plaque from hard-to-reach crevices. The brush's bi-directional switch adjusts the rotational speed and direction, ensuring bristles carry debris away from the gum line. A guard plate behind the rotating brush protects the mouth's delicate linings when in use, with openings at two ends that allow foamed toothpaste to circulate during cleaning.
 Red Dot Award: Design Concept | Ready For Market | Personal Care, Wellness and Beauty