Jongga Kimchi Blast Team (Daesang)

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Jongga Kimchi Blast Team (Daesang)

Location:

Seoul

Renewal of a traditional brand

The Korean food producer Daesang has made healthy nutrition its core message and owns various subsidiary brands, including Jongga, Korea’s leading kimchi trademark. Jongga represents a long tradition and a wealth of expertise in the authentic production of kimchi. At the same time, it is constantly innovating to satisfy different consumer preferences and the changing trends in society. The brand’s visual identity plays a decisive role in communicating the message that, at Jongga, traditional preparation and innovation go hand in hand.

Red Dot on Jongga Kimchi Blast Team (Daesang)


Jongga, the number one Korean brand of kimchi, aims to become a kimchi brand that reflects the spirit of the times and is popular across all age groups and regions.

Jongga Kimchi Blast Team (Daesang) 

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