Corporate Sound Concept
Vuse
Vuse, a brand for e-cigarettes, uses the universal language of music in order to address its core target group, the creative class, in a particularly intense manner and build memories. This approach enables the company to stand out from the competition.
Credits
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Client:Vuse, London, United Kingdom
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Design:amp, Munich, Germany
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Project Team:amp: Michele Arnese (Chief Creative Officer) Karolina Namyslowski (Creative Director) Christina Komitakis (Creative) Daniele Pellegrini (Sound Designer/Production) Nathan Miller (Sound Designer/Production) Axel Steinmann (Creative/Artist Services) Alejandro Vega (Sound Designer/Production) Helge Ebinger (Sound Designer/Production) Al Miseri (Music Production Supervisor) Agnieszka Niedzialkowska (Client Management)
Vuse: Guido Berthold (Global Head of Brand VUSE) Malky Brown (Project Lead/Brand Manager VUSE) Elly Criticou (Global Category Director/New Categories - Vapour & Group Head of New Channels)
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