The ruled notebooks are the result of meticulous product development aimed to protect the eyes from quickly tiring during writing. The result is an innovative layout of the horizontal lines which are cut through by short vertical lines, creating a subtle grid pattern. However, the eye still perceives the ruling as a continuous and thus functional. The different variants of the notebook are bound in colourful covers.
Statement by the Jury
This innovative notebook superbly showcases how a minimally changed ruling has a huge impact on design and usability.
Credits
Manufacturer:
Hobonichi Co., Ltd., Tokyo, Japan
In-house design
Design:
BB STONE Design Psychology Unit Inc., Chiba, Japan
TSDO Inc., Tokyo, Japan
