Retail Packaging

TH3 To Go

This packaging design adheres to the concept of the solid porcelain coffee-to-go mug and is meant as a statement against the throwaway mentality of paper cups. Designed as self-advertisement, the mug packaging is likewise made from old recycled cardboard coffee cups. Featuring one-colour screen printing and form cutting, the design of both the packaging and the mug aim to convey a high level of competence in materials and manufacturing. The graphic patterns are a design element of TH3’s identity and refer to the independent and network-oriented way in which the production agency approaches its work.

Red Dot

Credits

Client:

TH3 GmbH, Bielefeld, Germany
Design:

Nickels Design, Bielefeld, Germany
Project Team:

Nickels Design: André Nickels (Creative Direction) Carolin Stertz (Graphic Design) Patrick Witteck (Graphic Design)