Client: Acer Inc., New Taipei City, Taiwan
Packaging
SOLAR LIGHT Series
As an inexhaustible and eco-friendly energy source, solar energy is garnering more and more attention. Solar energy, converted into electricity, has become an affordable and grid-independent lighting solution for families all over the world. The packaging design of this solar-light range focuses on presenting the function of the product: absorbing solar energy during the day and lighting up a space at night. Thus, the design of the packaging is split into two parts: on the left, an abstract nature motif against a white background symbolises daytime, while on the right, an image of a landscape at night with aurora borealis against a black background visualises the magic of natural lighting.
Credits
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Client:TEST RITE, Taipei/Shanghai
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Design:TEST RITE, Creative Design/Product Development BU, Taipei/Shanghai
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Creative Direction:Eddie Wei
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Concept:Sharon Zhang, Tammy Huang
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Graphic Design:Joy Qiu, Gino Chen
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Artwork:Candy Guo