A.S. Advertising
Beverage Packaging
Psiloreitis
On the occasion of the 70th anniversary of the beverage Psiloreitis, this limited edition of bottles invites on a journey into the past. The bottles feature distinctive patchwork-style patterns. Inspired by seven decades, they reflect and distinguish different fashions: “Jeans & Jeanius” icons for the 1950s, Hippies & Positive Vibes for the 1960s, Disco Mood for the 1970s, Bright & Playful Colours for the 1980s, Fab Fashion for the 1990s, Tech for the 2000s and Trends for the 2010s. This kind of retrospective design demonstrates a level of quality which has remained unchanged since the product was first launched.
Credits
-
Client:Psiloreitis, Crete, Greece
-
Design:A.S. Advertising, Athens, Greece
-
Project Team:Antonia Skaraki (Art Direction) Evri Makridis (Graphic Design) Andreas Deskas (Graphic Design) Valia Alousi (Web Design) Sotiria Theodorou (Text)
