The neemen skincare series for men is based on extracts from the neem tree, known for its antibacterial properties. These qualities are captured in the colours and shapes used for the cuboid bottles. Pastel shades distinguish the various different products, which are comfortable to hold in one hand. With their distinctive rounded corner on one side and a flattened curve on the other, they exude masculinity and sensitive skincare at the same time.
Statement by the Jury
With a shape that is unusual for the men’s cosmetic market, neemen makes a strong statement. It is also a pleasure to see a deliberate break from stereotypical colour schemes.
Credits
Manufacturer:
neemen beauty GmbH, Hamburg, Germany
Design:
Atelier Christian von der Heide, Christian von der Heide, Hamburg, Germany