User Experience Design

HARMAN ExP Drive-Live Concert

Back Download

Drive-Live Concert is a solution for turning one’s car into a space from which live concerts from anywhere in the world can be vividly experienced. The people in the car can interact with the artist and the music, for example, to applaud or influence the selection of songs. To create the right atmosphere in the vehicle, the steering wheel retracts and a large main screen extends. The headrests move forward to provide immersive sound. The vehicle lighting also synchronises with the music, complementing the immersive experience.

Red Dot

Credits
  • Client:
    Harman International Corp., Novi, MI, USA
  • Design:
    Huemen, New York, USA
  • Project Team:
    Huemen: Jason Johnson (Creative Direction)

    Samsung: Seungwoo Shin (Digital Concept)
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert
HARMAN ExP Drive-Live Concert

Others interested too