Brand Identity, Brand Design

Gyeongju Global Convention Landmark (GGCL)

The brand identity of the Gyeongju Global Convention Landmark (GGCL) is based on the rich cultural heritage of the Korean city of Gyeongju. Stylised representations of local attractions define the brand’s visual narrative.

Red Dot

Credits

Client:

Gyeongju Hwabaek Convention & Visitors Bureau, Gyeongju, South Korea
Design:

JAMIE, Seoul, South Korea
Project Team:

JAMIE: Jamie Chang (Graphic Design) Youngmin Kim (Graphic Design) Gyeongju Hwabaek Convention & Visitors Bureau: Jongmyung Kim (Team Manager Destination Marketing Team) Jihye Choi (Assistant Manager Destination Marketing Team)