Logo Design

Geng Tian

Geng Tian founded this workshop with the mission to preserve the traditional Taiwanese artistry of hand weaving by teaching people how to weave on a loom. The design of the logo borrows its shape from Chinese characters and is inspired by the structure of weft and warp yarns. In order to convey the warmth of the handmade products and the weaving classes, the new brand design also aims to integrate printed patterns. The finishing on print materials imitates the feel of sewn fabrics, leaving a strong impression by appealing to the sense of touch and sight.

Red Dot