Client: Acer Inc., New Taipei City, Taiwan
Food Packaging
Fontana Extra Virgin Olive Oil
Fontana’s Extra Virgin Olive Oil is made from select olives from Spain. The packaging design underscores the premium quality of the brand and uses nature-related visual language. The illustration of a lark, famous for its beautiful singing, and an olive twig bathed in sunlight convey an emotionally appealing brand message. The label features a special colour and a slightly different motif for each flavour, helping consumers to differentiate between the three oil types.
Credits
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Client:Sempio Foods Company, Seoul
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Design:Sempio Foods Company, Seoul
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Art Direction:Bo-Hyun Kim
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Graphic Design:Bo-Hyun Kim, Nuly Kim, Ji-Yeon An, Areum Oh, Yu-Jung Chae