Packaging for trackers

Fitbit

This sustainable packaging is entirely made of paper, which not only makes recycling straightforward but also reduces its weight. This in turn lowers the CO2 footprint during shipment. The gently contoured tray inside the box provides a central bed for the tracker and, at the same time, results in an aesthetic product presentation. Thanks to a pullable tab, the bowl can be lifted and the charger and band below taken out.

Statement by the Jury

The attractive presentation of the Fitbit impresses with its sustainable choice of materials and the functional construction that delivers a pleasing unboxing experience.

Red Dot