Corporate Identity Relaunch

ELA Container

ELA Container, one of the leading international producers and service providers of mobile space solutions in container construction, decided to relaunch its corporate image. The new corporate identity includes a logotype, a consistent icon system, as well as the photographic representation of products and services. The distinctive word mark uses a clear typography with square brackets alluding to the structure of containers. Furthermore, these brackets serve as icons. The corporate identity has been consistently realised across campaigns, product catalogues, customer magazines and the new website.

Red Dot

Credits

Client:

ELA Container GmbH, Haren (Ems), Germany
Design:

schmitz Visuelle Kommunikation, Wuppertal, Germany
Project Team:

Hans Günter Schmitz (Creative Direction) Marcus Sonntag (Art Direction) Arne Sänger (Design)