![](/fileadmin/_processed_/b/2/csm_04-DP00976-2023BC.1003588_CO_4a9f20b159.jpg)
Retail Packaging
Doggy Willie Pet Food
![](/fileadmin/_processed_/c/1/csm_04-00976-2023BC-BK01_CO_588125d006.jpg)
DoggyWillie is a pet food brand with a focus on environmental protection. This priority is reflected in the product packaging, which is made from environmentally friendly paper. In addition, there are no photos of the respective pet food on the packaging: instead, a cut-out in the shape of the mascot provides a view of the contents.
Credits
-
Client:WEI ZHUAN Co., Ltd., New Taipei City, Taiwan
-
Design:Tseng-Tou Design, Taipei City, Taiwan
-
Project Team:Tseng-Tou Design: Chun Yang Tseng (Art Direction) Yin Chen Teng (Graphic Design)