Client: Verifone, Bucharest, Romania
Corporate Identity Relaunch
Bombardier
Bombardier’s new brand identity is based on a new logo, which shows the silhouette of an aircraft breaking the sound barrier. The visual expression was adapted for use in all communication channels, as well as on the aircrafts’ livery, creating a high degree of recognisability.
Credits
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Client:Bombardier, Montreal, Canada
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Design:Lippincott, New York, USA
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Project Team:Bombardier: Ève Laurier Maria Pagano Lippincott: Michael Guerin Brendán Murphy Lizzie Harris Devin Sager Dan Ran Blake Kilker Jeroen Sikma Will Ferguson Where Giants Roam (Illustration)