Cosmetics Packaging

BeginS

The BeginS cosmetics packaging visualises the brand philosophy of eco-friendly vegan products with pure, nature-derived ingredients and respect for life and the environment. The brand was created and inspired by the idea of a “complete beginning in itself”. The design focuses on packaging that uses neutral, warm colours to convey a sense of eco-friendliness and the relaxing comfort that nature provides. The sustainable packaging has minimised the use of unnecessary plastic in the containers and in post-processing. Instead, recycled paper and ink made from soybean oil are used.

Red Dot

Credits

Client:

Jungsaemmool Beauty, Seoul, South Korea
Design:

Jungsaemmool Beauty, Seoul, South Korea
Project Team:

Saem Mool Jung (Creative Direction) Hyo Jeong Jang (Art Direction) Jung Ae Jo (Packaging Design)