Commercial Sound

Avocados From Mexico at the Super Bowl

Avocados From Mexico is the first brand to use a Sonic DNA at the Super Bowl! As part of AFM’s new multisensory marketing strategy, the brand expanded their brand experience with Sonic. Amp extended the brand’s iconic jingle to a flexible DNA.

Red Dot

Credits

Client:

Avocados from Mexico, Irving, TX, USA
Design:

amp, Munich, Germany
Project Team:

amp: Ulrik S. Tidemandsen (Executive Producer) Al Miseri (Production) Alexander Simmance (Production) Daniele Pellegrini (Production) Nick Anthony (Production) Karolina Namyslowski (Creative Director) Jeffrey Berman (Creative Lead)

Avocados from Mexico: Kelly Poquiz Burke (Director of Brand Marketing) Lana Baugh (Associate Brand Manager)