SEMI
Brand Design
AT BEER
In order to stand out from countless other beer brands on the international market, the brand design of AT BEER focuses on the colour and texture of various beer types and has an unusually purist look. From the brand stationery to the packaging design, it showcases a contemporary design language that is characterised by colour contrasts and a distinctive logo. The claim “Delight with your color” expresses the diversity of products and underlines a joyful brand experience. Geometric ornaments on the bottleneck and can rim represent the colour and texture of foam heads.
Credits
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Client:AT BEER, Seoul, South Korea
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Design:Seungkwan Kang, SK Telecom Seoul, South Korea Yona Kang, FLAG Studio Seoul, South Korea Won Lim, hebe the youth, Seoul, South Korea
