Service Design

Apple Pay – Virtual Deutsche Bank MasterCard

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By introducing a virtual credit card, Deutsche Bank has considerably simplified the use of Apple Pay. Users can apply for the credit card, which will be linked to an existing checking account at Deutsche Bank, with just a few clicks within the app. New customers can alternatively apply for a checking account via the app. When paying in the store, customers hold their iPhone to the card reader and verify the transaction via fingerprint or Face ID authentication. The app is kept in a simple line-oriented layout, providing a lot of information on a small space.

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