Client: cucinaAlchimia, Vienna, Austria
Corporate Design
42dot
42dot aims to optimise the process of moving people and goods by creating a centralised infrastructure for autonomous and frictionless transportation services. The name 42dot derives from the character encoding standard ASCII, whose 42nd sign – an asterisk (*) expressed as a dot – means “everything”. It serves as a key visual in the corporate design. Core keywords such as “Everything & Everywhere”, “Innovative & Frictionless” and “Limitless & Leading” have all led to the brand essence of “Infinite Mobility”.
Credits
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Client:42dot, Seoul, South Korea
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Design:HuskyFox Inc., Seoul, South Korea
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Project Team:42dot: Chang Song Dongho Kim Young Eun An Jungseop Kim Beumky Hong Seunghyun Ryu
HuskyFox: Kiyoung Jung (Creative Direction) Doohee Lee (Creative Direction) Yonghyeok Shin (Graphic Design) Dahye Moon (Graphic Design) Seongmin Park (Graphic Design)