Brand Identity

TAQA Theater de Vest / Grote Kerk Alkmaar

TAQA Theater de Vest and Grote Kerk Alkmaar, a theatre and a church in the Netherlands, form a remarkable cultural cooperation. A flexible design system was created to visually connect the two and help promote their programmes and festivals. The new brand design is based on geometric forms that create attention-grabbing patterns and interact with photographs. Even though the combination of forms and colours is always different, the overall image is cohesive. The vibrant colour scheme and typefaces lend the brand a welcoming character and pique interest, from billboards to business cards to programme brochures.

Red Dot