Client: Kia Corporation, Seoul, South Korea
Corporate/Image Film
Reclay Group – Sustainability Calls for Pioneers
This corporate film playfully shows how valuable materials can be recovered from waste and simultaneously creates a positive image of the recycling company Reclay. It focuses on a Rube Goldberg machine which features countless handmade elements. This approach makes sure that the complex subject becomes interesting and is easy to understand. A voice-over provides additional information. Since the film was mainly recorded in the macro range, a motion control system had to be employed throughout the production.
크레딧
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Client:Reclay Group
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Design:FRISCHE BRISE FILM, Cologne
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Film Production:Frank Roos
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Film Direction:Roman Stricker
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Creative Direction:Roy Sämerow, alle freiheit Werbeagentur GmbH, Cologne
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Art Direction:Benjamin Kempf, Cologne
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Artwork:Markus Wiedemann, Cologne