The winners of the Red Dot Award: Brands & Communication Design 2024 have stood out from the crowd thanks to their…
DL E&C
Branding in the construction industry
DL E&C is not only one of Korea's leading builders in the engineering, procurement and construction (EPC) sector, but also a pioneer in innovative branding and design. Accordingly, DL E&C strives to think beyond the boundaries of conventional construction: as the first Korean company with branded flats, DL E&C focuses on the power of storytelling. In this way, the company places special emphasis on creating a consistent brand experience, from the first steps through to completion, even for long-term projects.
Red Dot about DL E&C
For projects that stretch over a decade, encompassing stages from ordering to sales, construction, and eventual move-ins, designing a brand experience that remains consistent throughout the entire customer journey is quintessential to elevating brand value.
DL E&CSeungmi Park, Creative Director at DL E&C
Facts and figures
Winning project 2023
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OUR CREED – Guide of Our Brand
In its brand guide "OUR CREED", the construction company DL E&C not only presents its guiding principles and values, but also addresses essential problems in the housing market. An environmentally friendly slipcase emphasises the company's strong focus on sustainability.