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Client: SERVICEPLAN GROUP SE & Co. KG, Munich, Germany
Begründung der Jury
The concept for the identity of TEDxNaUKMA is outstanding: it stages this type of conferences, which stand for brilliant, forward-looking knowledge across disciplines, with an idea that excels with an implementation that is excellently thought-out in terms of content and visual design. Applicable in ever-changing form, the key visual thus gives the theme of ambiguity an independent interpretation and in doing so projects an appearance that remains ambiguous in itself.