
Client: Salzgitter AG, Salzgitter, Germany
Begründung der Jury
The design of the Otto Group annual report impresses with the style of its illustrations, which extend from beginning to end. Also remarkable is the sense of lightness with which the topic has been approached – a lightness that is reflected not only in the engaging implementation of all design means including text, colour, image and paper, but also in the fact that the employees speak out openly and naturally.