Corporate Identity

Nuuday

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Nuuday is a new family of strong brands providing TV, broadband, network and telecommunication services to the majority of Denmark. It strives to be perceived as a company run by a close-knit team of good rebels who understand technology. The design concept was in particular inspired by the name Nuuday, which means “new day” in Danish. Therefore, the corporate design aims to convey the positive feeling of waking up to an exciting day. The bright, cheerful colour palette of the flexible key visual allows for a friendly and open-minded brand expression that clearly stands out from competitors.

Red Dot

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