JETTA Brand Sound

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After 25 years on the Chinese market, Jetta has been reimagined as an independent sub-brand with a new model range. The sound logo coherently rounds off the newly designed brand design and interprets the graphic design acoustically. Taking a cue from the vibrancy of the visual identity, the sound signature is designed to convey an upbeat and energetic feeling, reflecting the young attitude of the brand. The result is a dynamic and confident-sounding sound logo that the listener will remember.

Red Dot

Credits
  • Client:
    Volkswagen China, Beijing, China FAW-Volkswagen, Changchun, China
  • Design:
    why do birds Berlin, Germany MetaDesign Beijing, China
JETTA Brand Sound
JETTA Brand Sound
JETTA Brand Sound

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