beierarbeit
Cardboard Furniture
Google meets Dada
The design of these paper stools marries the age of Google with Dadaism, making them twice as unconventional. As unusual seating that was constantly repositioned at a conference held by the IT service provider Finanz Informatik, they act as a symbol of refining the event format in these “fast-moving times”. At the same time, the writing on the stools brings movement into inert associations. On the topic of banking and digitalisation, 40 questions used unconventionally and mixed with idioms and jargon break down established patterns of thinking and provide food for thought.
Credits
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Client:Finanz Informatik, Frankfurt / Main, Germany
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Design:beierarbeit GmbH, Bielefeld, Germany
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Head of Advertising:Christoph Rutter Finanz Informatik
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Head of Marketing:Andreas Honsel Finanz Informatik
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Strategic Planning:Claudia Palermo Finanz Informatik
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Creative Direction / Graphic Design:Christoph Beier beierarbeit
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Lettering:Marlis Zimmermann Letterhand The Hague, Netherlands
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Text:Christoph Beier beierarbeit Jochen Michael Bielefeld, Germany Patrick Witteck Bielefeld, Germany
