Client: HMW Design Studio, Jersey City, USA
User Interface Design
Dematic Imagination Center
A visit to the Dematic Imagination Center provides a comprehensive insight into the company’s history, technologies and solutions, putting great emphasis on the visitors’ interaction with the exhibits: visitors are first immersed in the history of the company in the “History Tunnel”, before experiencing the technology through playful interaction with subject boxes in the three areas of “Rapid”, “Smart” and “Flexible”. Finally, in the gesture-controlled “Solution Composer”, visitors can configure a storage area by themselves, exploring it on a virtual flight.
Credits
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Client:Dematic GmbH, Heusenstamm, Germany
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Design:Simple GmbH Cologne, Germany ui / deation GmbH & Co. KG, Munich, Germany
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Creative Direction:Felix Hansen, Simple GmbH
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Programming:Andreas Echterhoff, ui / deation GmbH & Co. KG
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Animation:Stefan Barnewitz, BLUE SILVER GmbH, Munich, Germany
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Production:Torsten Besant, Ambrosius Deutschland GmbH, Frankfurt / Main, Germany
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Lighting Design:Uwe Thomas, Medientechnik Thomas GmbH, Siegen, Germany
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Exhibition Construction:Ralf Bröske, ExpoTec OHG, Mainz, Germany