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Client: PUMA SE, Herzogenaurach, Germany
Begründung der Jury
Arup’s 2020 annual report connects the company’s fields of activity and projects in the construction industry with its corporate message in a compelling and fascinating way. The increased focus on sustainability and prudent business practices is expressed through stunning text and imagery that literally draws viewers into a 3D space brought to life by outstanding nature and landscape photography, inviting them to look, marvel and read.