Client: Fachhochschule Düsseldorf / University of Applied Sciences Düsseldorf
Event Design
Heidelberger Druckmaschinen Trade Show Exhibition drupa 2012
Designed in line with the motto “Discover HEI” for the drupa 2012 print media trade fair, this booth showcased a brand wall as the thematic and visual basis for the various themed zones. Real printing plates were combined to display various keywords from the latest “HEI” campaign of this Heidelberg-based company. Serving as a medium for product communication, LED screens integrated into the wall provided information about the company’s products. The terrace-like platform in the middle of the booth featured a service centre that was further highlighted by a typographical sculpture.
参与人士
-
Client:Heidelberger Druckmaschinen AG, Heidelberg
-
Design:SCHMIDHUBER / KMS BLACKSPACE, Munich