Posters

Furniture Posters

The concept of this black-and-white poster campaign was to present each of the company’s brands by following a different, more unusual approach. With this in mind, an ironic double meaning involving image and text was created to advertise the products, with a humourist approach befitting the unconventional nature of the furniture house. This wink of irony, complemented by a highly appealing, straightforward design, raises the attention of the beholder and strikingly differentiates the campaign from those of rather conservative rival businesses.

Red Dot