University: Asia University, Taichung, Taiwan
Poster Series
TYPE HYPE – HAUPTSTADT
The design of the poster series Hauptstadt (capital) was created to visualise the new Type Hype Hauptstadt collection of typography-based premium designer products. The special Hauptstadt Collection brings together the 26 letters of the alphabet in the form of 26 well-known Berlin sights depicted on stylish products. Designed with pastel tones, a clear visual style and smart abstraction, these posters express a contemporary graphic language without hiding their roots in the design traditions of the capital city of the former German Democratic Republic and also Bauhaus style.
Credits
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Client:TYPE HYPE GmbH & Co. KG, Berlin
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Design:Strichpunkt Design, Stuttgart/Berlin
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Photography:Ailine Liefeld
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Text:Jeroen van Rooijen