Motion Design Identity, Brand Design Relaunch

SVT – Uppdrag Granskning

For this TV programme focussed on investigative journalism, a new brand design was developed using various visual elements to symbolise the search for truth: from the new logo and the nameplate, which only gradually becomes fully visible, to abstract searchlights, coloured “redactions” and graphical transitions from images to colour masks, to snippets and back.

Red Dot: Best of the Best

Credits

Client:

Sveriges Television AB (SVT), Gothenburg, Sweden
Design:

Dallas Sthlm AB, Stockholm, Sweden
Project Team:

Dallas Sthlm AB: Anders Johansson (Creative Director/Design Lead) Charlotta Ribbefjord (Client Manager/Project Manager) Markus Gustafsson (Senior Animator) Adam Holmqvist (Reel Editor) Darwood Music: Selen Özan (Reel Music Producer) Kristoffer Hilmarsson (Reel Music Producer) Jonathan Skogh (Reel Music Producer) Sveriges Television AB (SVT): Marianne Westman (Project Manager) Axel Björklund (Project Manager/Editor-in-Chief) Kalle Thorslund (Episode Editor) Jonas Pettersson (Digital Editor) Kamrat AB: Ola Christoffersson (Project Manager/Episode Editor)

SVT – Uppdrag Granskning

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